by Nelja Kornfeld | Jan 13, 2026 | Business, For employer, Key to success
How do you find someone who will strengthen our business? This is probably one of the most frequent phrases you hear from your managers, or even say yourself: “We need a strong candidate.” Sounds logical, right? Well, here’s the standard list of requirements: 5+ years...
by Nelja Kornfeld | Dec 7, 2025 | Business, For employer, Key to success
Recently, I ran a poll on Instagram, asking people how annual review conversations are handled in their companies. You know, those meetings that are supposed to be a growth moment for the employee and a chance for the company to understand what’s actually going on...
by Nelja Kornfeld | Nov 26, 2025 | Business, For employer, Key to success
Working with SME companies in Estonia and abroad, I keep seeing the same paradox: everyone knows that regular 1:1s with team members are important. Everyone’s read about it. Everyone nods, and still doesn’t do it. In big companies, 1:1s have long been part of the...
by Nelja Kornfeld | Sep 25, 2025 | Business, For employer, Key to success
2025. Everyone’s hyped on AI, while I keep telling clients: slow down. Not because I hate tech – I live in it every day. I use AI wherever possible. But I’ve seen what happens when you let algorithms run the whole show. The Client Who Went “All In” One client...
by Nelja Kornfeld | May 10, 2025 | Business, For employer
At some point, company growth becomes dangerous. Not because growth itself is bad – but because the systems don’t catch up. The revenue is going up. The team is expanding. The product is gaining traction. From the outside, it looks like a company on the rise....
by Nelja Kornfeld | Apr 30, 2025 | For employer, Key to success
In business, we love to calculate the cost of hiring: recruitment budgets, agency fees, hours spent in interviews. But rarely does anyone count how much a company loses when a new hire quits after just one month. And yet – that’s a loss too. And often, a very...
